Utah § 45-3-2 - Definitions.

Full text of Utah Utah Code § 45-3-2 — Definitions., with citation guidance and answers to common questions.

§ 45-3-2. Definitions.

Effective 5/6/2026
45-3-2.  Definitions.
     As used in this chapter:
(1)"Advertisement" means a notice designed to attract public attention or patronage and includes a list of supporters for a particular cause.
(2)"Cause the publication" means:
(a)that a person:
(i)prepares or requests another to prepare:
(A)an advertisement of the type described in Subsection 45-3-3(2)(a); or
(B)content that uses, simulates, or recreates an individual's personal identity; and
(ii)submits or requests another to submit the advertisement or content for publication; and
(b)the advertisement or content has been published.
(3)
(a)"Consent" means an individual's voluntary agreement to the use of that individual's personal identity.
(b)"Consent" may not be inferred by the failure of the individual to request that the individual's personal identity not be used or that the individual's name be removed from a mailing or supporter list.
(4)"Content" means audio, video, image, text, or other media, regardless of format.
(5)"Generative artificial intelligence" means an artificial intelligence technology system that:
(a)is trained on data;
(b)responds to human input; and
(c)is capable of generating content similar to content created by a human, with limited or no human involvement in the generation.
(6)"Individual" means a natural person, living or dead.
(7)"Person" means any natural person, firm, partnership, association, corporation, joint venture, or any other form of business organization or arrangement, and the agents or representatives of such persons.
(8)
(a)"Personal identity" means an individual's:
(i)picture;
(ii)portrait;
(iii)visual or video likeness;
(iv)voice; or
(v)audiovisual appearance.
(b)"Personal identity" includes any simulation, reproduction, or artificial recreation of the content described in Subsection (8)(a), whether created through:
(i)generative artificial intelligence;
(ii)computer animation;
(iii)digital manipulation; or
(iv)any other technological means.
(9)"Publish" means that a person provides the instrumentality through which an advertisement or content is communicated to another person.
(10)"Right holder" means the individual or a person to whom the individual's right in the individual's personal identity has descended or been transferred, including an executor, successor, heir, assignee, licensee, or devisee of the individual.
(11)"Voice" means a computer-generated sound in a medium that is readily identifiable and attributable to a particular individual, regardless of whether the sound contains the actual voice of the individual.


Amended by Chapter 489, 2026 General Session

Frequently Asked Questions About Utah § 45-3-2

What does Utah Code § 45-3-2 cover?

Section 45-3-2 ("Definitions.") is part of the Utah Code, the codified statutory law of Utah. It sets out the legal rule or procedure described in the text above. Statutes are amended regularly, so always verify against the official source.

How do I cite Utah § 45-3-2?

A common citation format is "Utah Code § 45-3-2" (Utah). Legal writing may require the code abbreviation, section number, and year or edition. Match the style required by your court, professor, or publisher.

Is this the official text of Utah law?

No. This page is for research and education and may not include the most recent amendments. For official current law, check the Utah official source linked on this page or consult a licensed Utah attorney.

How does Utah § 45-3-2 apply to my situation?

Statutes are interpreted in context, and application depends on your specific facts. Only a licensed attorney in Utah can advise on how this section applies to you. Contact your state or local bar association for a referral.

Sources & Verification

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