South Dakota § 58-17E-38 - Advertisements to be truthful and not misleading.

Full text of South Dakota South Dakota Codified Laws § 58-17E-38 — Advertisements to be truthful and not misleading., with citation guidance and answers to common questions.

§ 58-17E-38. Advertisements to be truthful and not misleading.

Any advertisement of a discount medical plan organization shall be truthful and not misleading in fact or in implication. An advertisement is misleading if it has a capacity or tendency to mislead or deceive based on the overall impression that the advertisement is reasonably expected to create within the segment of the public to which it is directed.

Source: SL 2006, ch 257, § 38.

Source: official South Dakota text · Last verified 2026-08-27

Frequently Asked Questions About South Dakota § 58-17E-38

What does South Dakota Codified Laws § 58-17E-38 cover?

Section 58-17E-38 ("Advertisements to be truthful and not misleading.") is part of the South Dakota Codified Laws, the codified statutory law of South Dakota. It sets out the legal rule or procedure described in the text above. Statutes are amended regularly, so always verify against the official source.

How do I cite South Dakota § 58-17E-38?

A common citation format is "South Dakota Codified Laws § 58-17E-38" (South Dakota). Legal writing may require the code abbreviation, section number, and year or edition. Match the style required by your court, professor, or publisher.

Is this the official text of South Dakota law?

No. This page is for research and education and may not include the most recent amendments. For official current law, check the South Dakota official source linked on this page or consult a licensed South Dakota attorney.

How does South Dakota § 58-17E-38 apply to my situation?

Statutes are interpreted in context, and application depends on your specific facts. Only a licensed attorney in South Dakota can advise on how this section applies to you. Contact your state or local bar association for a referral.

Sources & Verification

Not legal advice. Verify against the official source and consult a licensed attorney in South Dakota.