California § 17501 - For the purpose of this article the worth or value of any thing advertised is the
Full text of California Public Contract Code - PCC § 17501 — For the purpose of this article the worth or value of any thing advertised is the, with citation guidance and answers to common questions.
§ 17501. For the purpose of this article the worth or value of any thing advertised is the
For the purpose of this article the worth or value of any thing advertised is the prevailing market price, wholesale if the offer is at wholesale, retail if the offer is at retail, at the time of publication of such advertisement in the locality wherein the advertisement is published. No price shall be advertised as a former price of any advertised thing, unless the alleged former price was the prevailing market price as above defined within three months next immediately preceding the publication of the advertisement or unless the date when the alleged former price did prevail is clearly, exactly and conspicuously stated in the advertisement.
Source: official California text · Last verified 2026-08-27
Frequently Asked Questions About California § 17501
What does Public Contract Code - PCC § 17501 cover?
Section 17501 ("For the purpose of this article the worth or value of any thing advertised is the") is part of the Public Contract Code - PCC, the codified statutory law of California. It sets out the legal rule or procedure described in the text above. Statutes are amended regularly, so always verify against the official source.
How do I cite California § 17501?
A common citation format is "Public Contract Code - PCC § 17501" (California). Legal writing may require the code abbreviation, section number, and year or edition. Match the style required by your court, professor, or publisher.
Is this the official text of California law?
No. This page is for research and education and may not include the most recent amendments. For official current law, check the California official source linked on this page or consult a licensed California attorney.
How does California § 17501 apply to my situation?
Statutes are interpreted in context, and application depends on your specific facts. Only a licensed attorney in California can advise on how this section applies to you. Contact your state or local bar association for a referral.
Sources & Verification
Not legal advice. Verify against the official source and consult a licensed attorney in California.